New Internal Communications and Employee Engagement Strategies to Maximize Performance and Results
November 07, 2024 - November 21, 2024 | Virtual Certificate Series
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Join us for our 3-Part Virtual Certificate Training Series and Discover the Next Generation of Employee Experience!
3 Weekly Sessions:
Thursday November 7, 2025
11:00 AM – 1:30 PM ET
Thursday November 14, 2025
11:00 AM – 1:30 PM ET
Thursday November 21, 2025
11:00 AM – 1:30 PM ET
The #1 Top-Rated Virtual Certificate Training Series on Redefining Modern Employee Experience!
Immerse yourself in a 3-part series virtual journey designed to equip Employee Communications and Human Resource professionals with the skills and knowledge needed to effectively engage their workforce.
This conference will provide you with the latest communication tools and strategies to build stronger relationships, foster collaboration, and drive employee engagement. Through interactive workshops and real-world examples, you’ll learn how to create compelling content, utilize effective communication channels, and measure the impact of your internal and external communication efforts.
Through comprehensive sessions and practical demonstrations, you’ll gain valuable insights and skills to effectively utilize modern communication tools and strategies to foster collaboration, streamline communication, and enhance employee engagement within your internal and external organization.
You will learn:
Maximizing Tool Integration: Seamlessly integrate various communication tools to create a unified and efficient workplace experience.
Crafting a Dynamic Intranet: Design and implement an intuitive intranet to enhance collaboration, content organization, and employee access to information.
Empowering Team Collaboration: Utilize collaboration platforms as a central hub for project management, communication, and fostering teamwork.
Enhancing Employee Experience: Leverage insights and resources to elevate employee engagement, well-being, and overall satisfaction.
Creating Interactive Engagement: Develop an engaging platform to drive participation, community engagement, and foster a sense of belonging.
Who Should Attend
This conference is designed especially for mid to senior-level professionals and their teams responsible for shaping and executing on their organization’s employee experience strategy for both external and internal audiences:
Corporate communications
Employee engagement
Global communications
Public affairs
Human resources
Social media
Change management
Corporate intranets
Digital communications
Corporate affairs
Benefits Of Attending This ALI Virtual Conference
Connect with internal and external communication experts from top organizations, delving into real-world case studies and interactive workshops showcasing employee experience strategies..
Networking list for continued post-conference discussions and collaborations.
Certificate of attendance for CEUs
Guaranteed to immediately enhance your internal and external communication using modern tools and strategies.
Answers to your most pressing questions regarding employee experience and optimization for internal communication workflows
Get Recognized!
Receive your personalized certificate of completion for the “Modern Employee Experience and Communications” course immediately following the event. This may be submitted for continuing education credits at a variety of organizations.
Add your certificate to your LinkedIn profile to demonstrate your commitment to professional development and to highlight your new skills.
Need Leadership Approval?
While you see the benefits of attending an event, getting the “thumbs up” from management may take a bit of convincing.
Attending a conference, workshop, training, or seminar is the perfect way to gain new knowledge, meet like-minded professionals, expand your skillset, and expose yourself to new perspectives in your field.
Arielle LaPiano, Senior Consultant and Communications Strategist | Point Road Group
Welcome to Day 1 of our Modern Employee Experience Virtual Certificate Series!
In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.
11:10 am - 11:40 am
Case Study: Readworthy Communications in the Era of AI Summaries
Communicators know the power of well-chosen words. Paired with our understanding of modern reader tendencies and the advancement of powerful AI tools, we can deliver messaging that breaks through the fray and becomes “readworthy.”
In today’s digital age, we’re soaked in an information deluge. The modern reader has honed the necessary skill of being acutely selective about where they spend their time reading. With GenAI’s power to summarize text rapidly, we know modern readers will summarize what we write to save them time, decide and act more quickly, and reduce cognitive load. As communications professionals, we know all too well that our messages can be blown into oblivion with the swipe of a finger, so we must meet modern readers where they are to stay readworthy:
Keep communications short, clear, and simple so AI can summarize it without sacrificing the integrity of your message.
Keep it human — empathetic, intentional, and delightful — so the ethos of your message is not lost in the AI output.
Most importantly, keep it uniquely in your voice, so the summary still has brilliant nuance and your thumbprint.
All this and you will keep your messages readworthy in the new world of AI summarization.
11:40 am - 12:10 pm
Case Study: Driving Engagement Through Inclusive, Organic Content: How to Capture and Sustain Workforce Attention with Innovative Internal Communication Strategies
Glenn Nyback, Internal Communications Specialist | Atlantic Health System
How do you boost and maintain engagement in a workforce with countless items competing for your team's attention? How do you develop a sense of pride in the organization through inclusion and effective communication?
Give them a variety of content – meet your team where they are and speak to them on their terms. Keep evolving and thinking fresh. Make your communications channels the first place people go in the morning and make it worth their while. Your team is what makes your company run – without engaged team members, you're going nowhere. Team members want to be in the know and they like the spotlight to occasionally shine on them. Get their attention through compelling content and drive them to your digital platforms. Now you have an audience to communicate important, company-wide information. The best content is organic content–for your team, by your team. Keep introducing new initiatives where your team can actively participate in the discussion.
You’ll learn:
How to create content that will get attention NOW–no waiting for money for costly campaigns.
Strategies for sustaining growth in team member engagement and making them feel comfortable communicating.
Success is when team members feel that internal communications is on their side, interacting with them and answering questions vs one-sided communication that just tells them what to do.
12:10 pm - 12:55 pm
Workshop: Unlocking the Power of AI for Employee Communication
Stefani Quarles, Director, Azure Go-to-Market | Microsoft
Effective communication is essential for a thriving workplace culture and engaged, productive employees. In this case study presentation, Unlocking the Power of AI for Employee Communication, we'll explore how Microsoft 365 + Copilot can transform internal communication for today’s organizations. Whether you’re in Internal Comms, HR, or Employee Engagement, this session will dive into how AI tools help you streamline workflows, personalize messaging, and engage your workforce in a way that’s both practical and impactful. Through real examples, live demos, and hands-on tips, you’ll leave with a clearer picture of how to build a more connected, collaborative employee experience by tapping into the power of AI.
Key Takeaways:
Simplifying Communication Across Microsoft Tools:
Learn how to use Copilot to seamlessly integrate messaging across Teams, SharePoint, Outlook, and more, creating a unified and efficient communication experience.
Creating an Intranet That Works for Employees, Not Against Them:
Discover how SharePoint and Viva can serve as an easy-to-navigate, personalized intranet where employees find relevant information when they need it—no extra clicks required.
Making Collaboration Effortless with Copilot in Teams:
Get hands-on insights into how Copilot can automatically summarize meetings, assign tasks, and remove project blockers, saving everyone time and boosting team alignment.
Driving Engagement with AI-Powered Insights and Recommendations:
Find out how to leverage Microsoft Viva and Copilot to enhance community engagement, create interactive spaces, and deliver tailored messaging that resonates with employees.
Real-World Inspiration for Everyday Challenges:
Walk away with concrete examples of how to solve common communication roadblocks, promote inclusivity, and boost employee satisfaction using Microsoft 365 + Copilot.
This session is designed to give you the tools and ideas you need to elevate employee experience, streamline your communication approach, and bring a new level of personalization and engagement into your workplace.
12:55 pm - 1:25 pm
Panel: The Future of Work: How Technology is Shaping Internal Communication
Akshobh Giridharadas, Strategic Communications | US-India Strategic Partnership Forum
Chanel N. Turner, Microsoft 365 National Training Manager | Environmental Protection Agency
Bo Breuklander, Principal Consultant | Breuklander Communications
Arielle LaPiano, Senior Consultant and Communications Strategist | Point Road Group
Dayna Lovelady, Employee Engagement Manager | The Christian Broadcasting Network
Explore the emerging trends and technologies that are revolutionizing internal communication. Discuss the impact of remote work, AI, and automation on employee engagement, collaboration, and productivity. Learn about best practices for adapting communication strategies to the changing workplace.
Key Takeaways:
Technology is transforming the way we work and communicate.
Remote work and automation are reshaping the workplace.
Adapting communication strategies is essential for success in the future of work.
1:25 pm - 1:30 pm
Parting Thoughts, Q&A, Biggest Take-Aways!
Day 2 – Thursday November 14th, 2024 - 11/14/2024
11:00 am - 11:10 am
Chairperson's Welcome
Arielle LaPiano, Senior Consultant and Communications Strategist | Point Road Group
Welcome to Day 2 of Modern Employee Experience Virtual Certificate Series!
In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.
11:10 am - 11:55 am
Workshop: Building a Strong Employee Brand: Internal Communication Strategies
Arielle LaPiano, Senior Consultant and Communications Strategist | Point Road Group
Explore the importance of a strong employee brand and how internal communication plays a vital role in shaping it. Learn how to create a positive and engaging employee experience, attract and retain top talent, and foster a sense of pride and belonging among your employees.
Key Takeaways:
Define employee branding and understand its dual role in representing company values internally and externally.
Discuss the importance of employee branding in attracting and retaining both clients and talent.
Identify key strategies for building effective employee branding through internal communication
11:55 am - 12:25 pm
Case Study: Building a Culture of Transparency
Rosemary Cassie, Sr. Director, Executive and Internal Communications & Employer Brand | Roku, Inc.
Let us examine how to transform your internal communication strategy to foster a culture of transparency and trust. By implementing initiatives such as all-hands meetings, open-door policies, and anonymous feedback channels, the company encouraged employees to share their thoughts and concerns openly. The study explores the positive impact of increased transparency on employee morale, productivity, and overall company performance.
Key Takeaways:
Transparency builds trust.
Open communication fosters trust.
Transparency improves performance.
12:25 pm - 12:55 pm
Case Study: Navigating Resistance During Change: Strengthening Internal Communication to Foster Employee Engagement
Lindsay Keaton, Senior Manager of Internal Communications at JCPenney, will cover best practices for creating and executing effective end-to-end change management strategy, including how to plan for and address resistors while maintaining strong employee engagement. In this session, Keaton reveals how to council and guide leadership to proactively address employee concerns, strengthen internal alignment, and maintain morale throughout a transformation process.
Key Takeaways:
Change management techniques to facilitate smoother transitions and mitigate resistance.
Practical strategies for addressing employee and leaders concerns while fostering openness to change.
Communication approaches that boost trust, transparency, and engagement across the organization during major changes.
12:55 pm - 1:25 pm
Panel: Crisis Communication in the Digital Age: Preparing for the Unexpected
Discuss strategies for effective crisis communication in today's digital age. Learn how to respond quickly and effectively to unexpected events, manage social media crises, and maintain employee morale during challenging times. Explore real-world examples and case studies of successful crisis management.
Key Takeaways:
Effective crisis communication is essential for managing unexpected events.
Social media plays a crucial role in crisis communication.
Maintaining employee morale is vital during challenging times.
1:25 pm - 1:30 pm
Parting Thoughts, Q&A, Biggest Take-Aways!
Day 3 – Thursday November 21st, 2024 - 11/21/2024
11:00 am - 11:10 am
Chairperson's Welcome
Stacy Harris, Chief Engagement Officer | 13 Miles Consulting
Welcome to Day 3 of Modern Employee Experience Virtual Certificate Series!
In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.
11:10 am - 11:55 am
Workshop: Elevating the Modern Employee Experience Through Purpose-Driven Engagement
Stacy Harris, Chief Engagement Officer | 13 Miles Consulting
Employees crave genuine connection and a sense of purpose. But how do we ensure these values resonate beyond posters on walls and into the hearts of our teams? In this interactive workshop, we’ll look at how core values can come to life in the modern employee experience and integrating them into daily operations, communication practices, and employee interactions. Amplify your company’s and employee’s values, spark meaningful engagement, and drive a purpose-driven employee experience that resonates across all levels of your organization.
11:55 am - 12:25 pm
Case Study:Driving Impact through Advocacy: How to Transform Employees Into Your Strongest Influencers
Natalie Calvo, Social Media Manager | PROLOGIS
The most authentic and impactful people to tell your company’s story are often within your own workforce. In this case study, we will talk about how Prologis has successfully engaged its employee base to access an audience of customers, community stakeholders, partners, journalists and potential employees on social media.
Attendees will gain insights into building their own advocacy programs, transforming employees into advocates who create authentic connections, and generating meaningful impact for their brand.
12:25 pm - 12:55 pm
Case Study: Driving Enterprise Engagement of a Corporate Brand Evolution
This session will explore how strategic enterprise-wide engagement can make or break a company’s rebranding efforts. Using real-world insights from a recent brand evolution, we’ll examine communications and stakeholder engagement approaches that foster alignment, trust and enthusiasm among employees that resonate from the inside out.
12:55 pm - 1:25 pm
Panel: Measuring the Impact of Internal Communication: Key Metrics and Best Practices
Ananda Boardman, Director of Corporate Communications & Public Relations | RailPros
Stacy Harris, Chief Engagement Officer | 13 Miles Consulting
Chris Sheffield, Senior Internal Communications Manager | Youth Villages
Kamna Narain, Internal Communications Advisor | CK Consulting
Discover how to measure the effectiveness of your internal communication efforts. Learn about key metrics and analytics tools that can help you track employee engagement, satisfaction, and productivity. Discuss best practices for collecting and analyzing data, and using insights to improve your communication strategies.
Key Takeaways:
Measuring the impact of internal communication helps you identify areas for improvement.
Use key metrics and analytics tools to track employee engagement, satisfaction, and productivity.
Analyze data to gain insights and make data-driven decisions to improve your internal communication strategies.
1:25 pm - 1:30 pm
Parting Thoughts, Q&A, Biggest Take-Aways!
Speakers
Amy Sutton Owner | Sutton Virtual Services
Akshobh Giridharadas Strategic Communications | US-India Strategic Partnership Forum
This is your chance to attend a top-rated internal communications roundtable from the safety and convenience of your desk.
This virtual event will still provide the high-quality content, leading speakers, and interactive breakout sessions ALI masterclasses deliver in person.
ALI virtual events are delivered via Zoom meetings. You will receive a Zoom meeting link immediately after registering, directly from Zoom, as well as a registration confirmation from us.
The ALI Community!
"It was a great platform to share virtual best practices and to hear all the wonderful ideas in a casual online environment." —Employee Engagement Specialist Virtual Conference Attendee
"Love that we get EVERYTHING...video, chat, presentations, contact list. That never happens at other events!" —Virtual Conference Attendee
"This was my first ALI Conference today and I loved it. Thank you for hosting! Hope to attend more in the future!" —Communications Specialist Virtual Conference Attendee
You’ll Pay One Registration Price For The Entire 3-Day Virtual Conference. If You Can’t Attend One Or More Of The Sessions Live, You Will Receive The On‑Demand Recording To Watch At Your Convenience.
Included With Your Virtual Pass
6 total hours of how-to content, examples, and practical advice for innovations in employee experience & communications
Led by internal and external communications thought leaders and experts
A live virtual event with plenty of time to ask your own questions
Several practitioner case studies from your peers at a variety of organizations sharing their experiences to advance their internal and external communications
Several interactive, in-depth workshops to dive into special topics
Detailed presentation materials and the event recording will be provided via a link for reference later – and will be available for 1 year
The chat log of Q&A, resources shared, and hot topics discussed
Connect with your communications peers from around the country
The opportunity to grow as a professional, develop your skill set, and gain new perspectives to help you be more effective in your job!
Need Leadership Approval
Attending a conference, workshop, training, or seminar is the perfect way to gain new knowledge, meet like-minded professionals, expand your skillset, and expose yourself to new perspectives in your field. However, while you may see the benefits of attending an event, getting the “thumbs up” from management may take a bit of convincing. ALI is here to help. Click here to download a Justification template.
Ways To Save
Registering with a team can offer several benefits, including:
Increased Collaboration: By attending with colleagues, you can work together to implement the strategies and ideas presented in the certificate training series, which can lead to more effective communication within your organization.
Cost Savings: As mentioned in the “Ways to save” section, registering with a team can provide significant discounts, making it a more cost-effective option for your organization.
Increased Learning: Attending the masterclass with colleagues from different departments or roles within your organization can provide diverse perspectives and insights, allowing for a richer and more comprehensive learning experience.
Greater Implementation: When multiple team members attend a training, it is more likely that the strategies and ideas presented will be implemented within the organization, leading to greater success and impact.
Alumni Rate:
Past ALI conference attendees:Save $100 with promotion code "ALUM100"
Team Discounts:
Attend this training with colleagues and save!
Team of 2: Save $100 each
Team of 3: Save $200 each
Team of 4: Register for 3 and get the 4th registration free
All extra savings may be combined with early bird rates. Only 1 coupon code is allowed per registration.
Nonprofit/Government Discount:
Nonprofit/government employees are eligible for a $100 discount.
All extra savings may be combined with early bird rates. Only 1 coupon code is allowed per registration. Coupon codes and discounts must be applied at the time of the original registration. No adjustments can be made after the original registration.
Terms & Conditions of Your Registration:
Payment: Payment is due two weeks prior to the event. If payment has not been received two weeks before the event, a credit-card hold, training form, or purchase order will be taken to ensure your space.
CancellationPolicy: Substitutions are always welcome if you can’t attend. No refunds will be given for virtual events. All attendees will receive the event recording, copies of the presentations, and all event materials a couple of days following the event dates.
ProgramChanges: Advanced Learning Institute, Inc. reserves the right to make changes in programs and speakers, or to cancel programs if enrollment criteria are not met or when conditions beyond its control prevail. Every effort will be made to contact each enrollee if a program is canceled. If a program is not held for any reason, A.L.I.’s liability is limited to the refund of the program fee only.
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