Enjoy complimentary coffee, tea and continental breakfast as you meet your fellow attendees. Sign-in, pick up your materials and enjoy a continental breakfast before we start the day. Be sure to stop by and visit your sponsors!

Welcome to the 10th Annual Strategic Internal Communications Conference. In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.

Attendees will learn how MGM Resorts leverages mobile technology to enhance internal communication across dispersed and remote workforces. The session will cover key strategies for implementing user-friendly, mobile-first platforms that boost engagement and streamline communication with frontline employees. Attendees will also gain insights into overcoming challenges related to diverse work environments and ensuring consistent messaging to keep teams informed and connected.

Years ago, Chris visited a client’s retail facility, and found an amazing experience for its customers. Well appointed lounge areas with comfy couches and premium coffee, large TV screens, and healthy snacks for customers. But when he took a tour of the employee break room, it was a very different experience, as it was furnished with hard plastic chairs, a small TV, and an old vending machine where employees had to pay for overpriced pop and candy. In this session, Chris will walk you through the art of the possible when an organization puts its employees first. When employees are treated like they’re the most important person to the company, and not just a means to an end, or a resource that only exists to help the company bottom line. At the end of the day, we’re more than just analysts, managers, drivers, and tech support specialists. We’re moms, and slow-pitch all stars, and bass guitarists. We have pride, envy, good days, and bad days. In this session, you will learn about the power of positioning and context, and zoom out on what the potential that an aspirational internal communications and narrative can have on some of the most important outcomes for an organization: engagement, morale, effectiveness, loyalty.

AI is revolutionizing technology markets, especially for teams facing reductions or restructuring. How can AI be used in Internal Comms? Billy Volpone, Senior Sales Engineer at LumApps, will discuss how AI tools like generative content, predictive search, and content gardening can combat "blank page syndrome" and boost creativity and productivity. Learn how these tools can help Internal Communicators efficiently deliver messages, and discover strategies for implementing AI securely in your digital workplace.
Key Takeaways:

• How AI fits into Internal Communications.
• Overcoming "blank page syndrome" with generative content tools.
• Implementing AI tools effectively and securely.
• Leveraging AI for overall digital workplace improvement.

Enjoy complimentary coffee, tea, and other refreshments as you network with your peers.
Be sure to stop by and visit your sponsors and be sure to fill out your evaluation forms.

Eager to discover how storytelling can transform your internal communications and drive real employee engagement?

In today's dynamic ever-changing internal communications landscape, leveraging the basic principles of a data-driven user experience (UX) approach has become a pivotal strategy for Roku's internal communications team. This session explores the transformative potential of using UX research and data analytics in crafting compelling internal communications that convey company strategies and priorities and incorporate fun and light stories, such as employee success anecdotes, behind-the-scenes glimpses of streaming projects and shows, and innovation milestones.

This approach boosts engagement and aligns communication strategies with the workforce's evolving needs and preferences, ensuring that every message is relevant and impactful and drives meaningful engagement.

Three actionable takeaways:

1. Analyze Employee Data for Targeted Messaging: When back at your job, analyze employee interactions, feedback, and behavioral patterns to create personalized and impactful messages that resonate deeply with your workforce.
2. Incorporate tangible Storytelling in Communications: Begin integrating fun and light stories into your internal communications. Share employee success anecdotes, behind-the-scenes glimpses of projects, and personal milestones to humanize corporate narratives and strengthen connections with employees.
3. Align Communications with Employee Needs: Use the insights from UX data and focus groups to ensure that your communication strategies align with your employees' evolving needs and preferences. Focus on promoting inclusivity, collaboration, and meaningful engagement across your organization.

Reservations have been made at a number of local restaurants.
Don't miss this opportunity to have lunch with your peers at a local San Francisco hot spot!


**Everyone is financially responsible for their own lunch.

Learn how Webcor introduced generative AI tools to employees. This session will cover the key steps in demystifying AI and ensuring its effective integration into daily workflows. We'll explore how internal communicators can play a pivotal role in bridging the gap between technology and employees, facilitating a smooth and empowering transition to AI-powered tools.

Attendees will learn:

• How to craft clear, engaging internal communications that simplify complex AI concepts for employees.
• Effective strategies for fostering AI literacy and building excitement for AI adoption through pilot programs.
• Techniques for developing clear, actionable prompts, enabling users to unlock AI’s full potential.
• Best practices for addressing employee concerns, ensuring transparency, and aligning AI integration with organizational goals.

The results are in! We asked hundreds of internal communicators across the globe what their current internal comms strategies look like, what challenges they face, and what goals they have for the future, and Devin will be breaking it all down! She’ll dive into our 2025 Internal Communication Trends Report and chat through practical and lightweight ideas for implementing some of the top trends into your employee comms!
This session will cover:

• The latest trends in internal communications
• How to incorporate current trends into your internal comms strategy
• New ways to engage employees, regardless of their location
• How to test a trend in a lightweight way before fully committing to it
• What top communications professionals are interested in exploring in 2025

Enjoy complimentary coffee, tea, and other refreshments as you network with your peers.
Be sure to stop by and visit your sponsors!

We’re employees. But we’re also humans. We have good days and bad days; we have emotions like pride, envy, and euphoria. There are so many things that make us distinctly human. So why are organizations set up to view their team members more as resources and less as people? 

Pinaki Kathiari and Chris Lee have thought a great deal about the essential question of “Why Does It Feel So Wrong To Be Human At Work?” – so much so that they started a podcast together on this very topic! After a wildly successful first season, the duo continues their quest to champion a more empathetic employee experience and human-centric workplace.

Now is your chance to join co-hosts Chris and Pinaki on their mission to challenge traditional best practices. This engaging panel discussion will get you thinking differently about the way we work and encourage you to grow your organization in a way that your employees need, creating a culture where teammates look forward to Mondays and bring their whole selves to work.

Don't stop the conversation! Join us at the lobby bar as you network with your peers and sponsors in the adjacent at the #ALIcomms. Participate in raffles & sign-up for dinner with your peers!

Want to keep the conversation going? Join a group of attendees for dinner at a local San Francisco hot spot.
 Sign-up at the registration desk or during the networking reception to join a group at tonight's dine-around. Reservations have been made.
*Dutch treat.

Enjoy complimentary coffee, tea and continental breakfast as you network with fellow attendees on this final day.

Together we will recap yesterday's top takeaways and set the stage for this final day of learning.

Attendees will learn how to strategically plan, prioritize, and implement communication technologies that align with organizational goals, drive efficiency, and enhance engagement. Panelists will share insights on evaluating tools, managing adoption, and future-proofing your comms-tech strategy.

Communicators often get a bad rap for rejecting well-intentioned requests from stakeholders and subject matter experts. Learn how you can say “yes” more often, thereby strengthening your collegial relationships but without compromising the employee experience.

Enjoy complimentary coffee, tea, and other refreshments as you network with your peers.
Be sure to stop by and visit your sponsors and be sure to fill out your evaluation forms.

JD and Susie will share how they brought a seasonal brand marketing campaign to life (somewhat literally) as a powerful tool for employee engagement. Learn about their creative approach to adapting external messaging, the strategies they employed, and the extremely positive results they saw in bringing a brand persona to life internally. You’ll learn valuable insights into strengthening employee brand engagement and advocacy through implementing outside-the-box approaches to bridge the gap between external and internal communications.

Explore the critical balance between transparency and confidentiality in internal communications. This panel will address the ethical considerations and privacy concerns associated with sharing sensitive information within organizations. Our experts will discuss best practices for maintaining trust while ensuring compliance with privacy regulations. Gain valuable insights into creating a communication strategy that respects employee privacy while fostering an open and transparent workplace.